JS Bank’s Zindigi launches fintech credit card in Pakistan

The new credit card launch will add to Zindigi’s current physical and virtual card offering, which currently consists of five different debit cards.

JS Bank’s financial services and digital banking subsidiary Zindigi has launched Pakistan’s first fintech credit card, according to a report from ProPakistani. 

The report states that the new card allows customers to access “credit in minutes, eliminating the need for branch visits and lengthy documentation”, aiming to serve digitally active yet underserved consumers.

In addition to the introduction of the new credit card, Zindigi says it will also launch several “lifestyle benefits, including discounts across dining, travel, shopping and entertainment”, according to ProPakistani.

Launched in 2022 by JS Bank, Zindigi calls itself the “all-in-one finance app” and offers a range of services, spanning money movement, payments, salary advances, insurance, trading options, and more.